Thomas AdankSwitzerland (1979)
RATS Collectif has invited Thomas Adank for a two-part exhibition in association with the lighting and gift store, Mérinat. The project focuses on forms of distortion of visual codes in advertising campaigns and editorial content. Initially, a collection of objects was exhibited in June 2016 at the Grand Café Les Mouettes, echoing details of the photographer’s pictures. This shift raised questions about the nature of the exhibited objects. In the second part of the exhibition, the same pictures were exhibited more conventionally on the walls of the store in order to extend the reflection on the influence its context may have on how a picture is interpreted.
Curating and production: Thomas Koenig for RATS Collectif
Produced with the support of Pro Helvetia, Fondation Brentano, the Cultural Department of the City of Vevey, Festival Images Vevey and Mérinat
In the framework of this exhibition, Festival Images Vevey will co-publish a book as an integral part of the work